Written by: Nicole Fernandes
If you’re all about that clean and minimal aesthetic, we’ve got you an everyday wardrobe brand that you’re going to love. OkayOk, a Toronto-based clothing brand specializing in women’s, men’s and kids clothing focuses on everyday casuals with a simple modern aesthetic.
It was founded in September 2017 and truly matches the aesthetics of the brand designer – Adrienne Butikof, who believes in playful, graphic and colourful detailing with a clean look.
Their collection is mainly focused on Made in Toronto cotton pieces along with other cool details while incorporating fashion trends. They believe in making all things local, using cotton fabrics milled in Scarborough and Montreal and sewn in Etobicoke and Toronto.
And if you’re looking for some cool graphic tees to pair with your cool jeans, you must check out their store located on Sousa Mendes Street, Toronto. They print their tees themselves and are pretty cool.
Address: 40 Sousa Mendes St, Toronto, ON